Marketing Hackers / 2026 edition
No 042 / summer season
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Marketing Hackers/Services/SEO OptimizationLasāmais laiks · 6 min
Service No. 01 — Organic Growth

SEO that works even when the ad budget runs out.

Organic visibility in Google, ChatGPT, Perplexity and Gemini search. Technical audit, content strategy, linkbuilding and GEO — one team, one report, one invoice.

Get SEO snapshotView pricing
+185
Average organictraffic growth in 6 mo.
4.6
SEO ROI vs. paidads over 24 months
12
Active SEO projects
↳ Definition§ 01.00 / Manifesto
SEO is not meta-tag tweaking and keyword stuffing. It is a system that makes your website the most logical answer to a person's question — whether they ask Google or ChatGPT.
§ 02What the service includes

Nine actions — from audit to architecture.

Monthly cycleSprint planning
D · 01

Technical audit

Crawl, Core Web Vitals, indexation, sitemap, redirects, schema markup. We find what currently stops Google from understanding your website.

Screaming FrogGSCPSI
D · 02

Keyword research

Real search queries in your industry, split by buying funnel stage. No 'best practices' — only the words your customers actually search for.

AhrefsSemrush
D · 03

Content strategy

Topic clusters, hub-and-spoke architecture, priority calendar. Content written by people who know your industry, not ChatGPT without context.

EditorialE-E-A-T
D · 04

On-page optimisation

Title, H-structure, internal links, derived queries, semantic HTML. Pages that answer the question before you scroll.

SurferSEOSchema.org
D · 05

GEO optimisation

Visibility in ChatGPT, Perplexity, Gemini and Copilot answers. Structured content, citable sources, author bios — the new SEO truths.

New2026
D · 06

Linkbuilding

Digital PR, guest publications, broken link recovery, partners in Latvian and European media. No PBN or spam schemes.

White hat
D · 07

Local SEO

Google Business Profile, site citations, local directory sync, review strategy. City and regional level.

GBPLocal
D · 08

Reporting & analytics

GA4 + GSC + Looker Studio dashboard. Monthly review call with real numbers — revenue, not just impressions.

GA4Looker
D · 09

Competitor monitoring

What competitors are doing — which pages, keywords, links. You learn about their moves before they affect your ranking.

Monitoring
SEO traffic grew by 200% in six months, Google Ads ROAS 4.2×. Completely restructured our digital marketing.
— Jānis K. · CMO, Nordic Furniture · 2025
§ 03Technique inventory

Techniques we use every day.

~40 techniquesUpdated Q2 / 2026
  • Technical SEO crawl analysis
  • Core Web Vitals optimisation
  • JavaScript rendering audit
  • Schema.org structured data
  • XML and HTML sitemap architecture
  • Robots.txt and crawl budget
  • Internal links and anchor strategy
  • Hreflang and internationalisation
  • Canonical tag architecture
  • Indexation control and noindex
  • Image SEO and alt texts
  • E-E-A-T signal amplification
  • Author bio and publishing policy
  • FAQ schema and People Also Ask
  • Featured Snippets optimisation
  • Topic cluster models
  • Content gap analysis
  • Competitor backlink reverse engineering
  • Digital PR and guest publications
  • Broken link recovery
  • Google Business Profile optim.
  • Local citation cleanup
  • NAP consistency
  • GA4 + GSC integration
  • Looker Studio dashboards
  • Search Console alert system
  • ChatGPT citation visibility
  • Perplexity and Gemini optim.
  • LLM-ready content structure
  • llms.txt file
§ 04KPI example — real client

This is the report you get every month.

Client · Nordic FurniturePeriod · 6 mo. start→Jun '25
MetricStart6 mo.Δ GrowthStatus
Organic traffic
Sessions / GA4
4,28012,850+200%Goal ✓
Keywords Top 10
GSC · pos. 1—10
142487+243%Goal ✓
Organic conversions
Purchases, GA4
86312+263%Goal ✓
Avg order (organic)
EUR / purchase
€124€148+19%Positive
Backlink Domain Rating
Ahrefs DR
2841+13On plan
Page Speed (LCP)
Mobile · seconds
4.2s1.8s−57%Goal ✓

Real client data anonymised per NDA. Request the full case study by email — we'll send a PDF within 24h.

§ 05Engagement levels

Three ways to start.

Monthly formatNo long-term contracts
Package · 01 / Start

SEO Audit

€1,200/ one-time

40+ page document with a concrete plan for the next 6 months. Yours to keep even if we don't continue.

  • Technical audit + CWV
  • Keyword research (50 terms)
  • Competitor analysis (5 players)
  • Priority roadmap 6 mo.
  • 1h presentation call
Package · 02 / Recommended

SEO Full Execution

€2,400/ mo.

Monthly cycle — audit, content, on-page, linkbuilding, reporting. Our team does the work, you approve.

  • Everything in SEO Audit
  • 4—8 content pieces/month
  • On-page optim. 10 pages/mo.
  • Linkbuilding 4—8 links/mo.
  • Monthly report + call
  • GEO optimisation included
Package · 03 / Scale

SEO Enterprise

€5,000/ mo. start

For large e-com or SaaS projects. Dedicated strategist, expanded content production, sliding budget.

  • Dedicated SEO strategist
  • 15+ content pieces/mo.
  • Multilingual SEO (LV/EN/RU)
  • Dedicated dev resource for tech changes
  • Weekly standup
  • Custom dashboard

↘ All prices + VAT. Euro. Monthly rolling.

§ 06Related services

SEO works best in composition.

3 closely relatedservices
— Service 04Google AdsSearch and Shopping campaigns filling SEO technical gaps in the first months.→ Apskatīt— Service 03Web DevelopmentIf your CMS is a technical burden, SEO won't help. We rebuild the foundation, not just the surface.→ Apskatīt— Service 07AI Marketing & GEOVisibility in ChatGPT and Perplexity answers — the new SEO that complements the classic.→ Apskatīt
§ 07Frequently asked questions

What clients ask most often.

Straight answers,no marketing fog
Q · 01How long does it take to see SEO results?+
Initial improvements are usually visible within 3-6 months. The effect of technical optimization can be faster, but organic traffic growth is cumulative — the most noticeable results typically appear after 6-12 months. On average, our clients experience a 50-150% organic traffic increase in the first year.
Q · 02How much does SEO optimization cost in Latvia?+
Our SEO services for a single market start from 1,200 EUR per month. For international e-commerce projects covering multiple markets — from 5,000 EUR per month. Every client receives a personalized proposal after a free audit that shows specific opportunities and expected results.
Q · 03Is SEO better than Google Ads?+
It's not an either/or question. Google Ads delivers immediate results and testing data, while SEO provides long-term free traffic. The best strategy combines both channels: Ads for quick returns, SEO for sustainable growth.
Q · 04What is GEO optimization and why is it important?+
GEO (Generative Engine Optimization) optimizes content for AI search engines like ChatGPT, Perplexity, and Google AI Overviews. In 2026, more and more users search for answers in AI systems, so being cited in AI answers provides a real competitive advantage. We ensure your content is structured and accessible to AI crawlers.
Q · 05Does SEO work for small businesses in Latvia?+
Yes, for small businesses SEO is often the most effective marketing channel. In the Latvian market, competition in many niches is relatively low, which means faster results. Local SEO combined with Google Business Profile optimization can bring inquiries within the first months on a budget starting from 1,200 EUR per month.
§ 07Contact
Free SEO snapshot · 24h

Get your free SEO snapshot.

We'll send you a 6—8 page PDF with your website's current numbers, top 3 issues and what would happen if you fixed them. No SDR call chains.

Get SEO snapshotView pricing