Marketing Hackers / 2026 edition
No 14 / spring season
Rīga · 56.95°N 24.10°E
Open for inquiries
Service No 07 — Analytics setup

Google Analytics 4 Setup: Accurate Data for Marketing Decisions

Without proper GA4 setup, you don't know which marketing channels are working and can't optimize your budget. Businesses with a proper GA4 setup see 35-40% better marketing ROI and 50% more accurate conversion attribution.

+340%
Average ROI uplift for clients on mature projects
23×
Peak ROAS e-com Google Shopping BF 2024
10+
Years of experience in digital marketing
↳ Definition § 01.00 / Manifesto
Service description.
§ 02What the service includes

Nine actions — from audit to architecture.

Monthly cycleSprint planning
D · 01

GA4 Setup: Step by Step

GA4 Account Creation and Properties · Google Tag Manager Configuration · Conversion Tracking

D · 02

Custom Reports and Dashboards

We create custom reports: a channel performance table (organic, CPC, direct, social), a real-time monitoring dashboard and a conversion measurement panel. Everything in a single screen view.

D · 03

Server-Side Tracking

Modern browsers and iOS 14+ block some browser-sent data. Server-side tracking sends data directly from your server to Google and other platforms. Result: more accurate data collection. We set up the Google Cloud projec

D · 04

How Much Does GA4 Setup Cost?

Basic GA4 setup: 1,500 EUR. Google Tag Manager configuration: 1,500 EUR. Conversions and dashboards: 1,000 EUR. Server-side tracking: 2,000 EUR. Full comprehensive GA4 setup: 2,500-4,000 EUR. Monthly monitoring and optim

D · 05

Get Started with GA4

We offer 1 free hour for a GA4 audit, free recommendations on opportunities and benchmarks for your industry.

§ 03Technique inventory

Techniques we use every day.

~40 techniquesUpdated Q2 / 2026
  • GA4 Account Creation and Properties
  • Google Tag Manager Configuration
  • Conversion Tracking
§ 05Engagement levels

Three ways to start.

Monthly formatNo long-term contracts
Package · 01 / Start

Audit + plan

€1 200/ one-time

Initial audit, priority calendar, KPI definition.

  • 40+ page audit
  • 6-month roadmap
  • KPI tree
Package · 03 / Scale

Enterprise

€5 000/ mo. start

For large projects — dedicated dev, multi-language, weekly calls.

  • Dedicated dev
  • Multi-language (LV/EN/RU)
  • Weekly standup
§ 06Related services

SEO works best in composition.

3 closely relatedservices
§ 07Contact
We reply within 24h · 30 min free call

Let's start with a conversation.

30-minute call — no slideshow, no "ecosystem" jargon. Tell us where you are and where you want to be.

GA4 Configuration | Analytics Setup — Marketing Hackers