Marketing Hackers / 2026 edition
No 14 / spring season
Rīga · 56.95°N 24.10°E
Open for inquiries
Service No 06 — Remarketing

Remarketing: Bringing Back the Visitors Who Left

95-99% of your website visitors do not buy on their first visit. They browse, research, compare and leave. Remarketing is a strategy where ads follow them and remind them of your offer. The conversion rate is 10-20x higher than for cold contacts.

+340%
Average ROI uplift for clients on mature projects
23×
Peak ROAS e-com Google Shopping BF 2024
10+
Years of experience in digital marketing
↳ Definition § 01.00 / Manifesto
1. Pixel installation. Google Analytics 4 and Meta Pixel JavaScript code is installed on your website, tracking every visitor. 2. Audience segmentation. We create different groups: website visitors, category viewers, cart abandoners, previous buyers. 3. Personalised ads follow visitors across the
§ 02What the service includes

Nine actions — from audit to architecture.

Monthly cycleSprint planning
D · 01

How Remarketing Works

1. Pixel installation. Google Analytics 4 and Meta Pixel JavaScript code is installed on your website, tracking every visitor. 2. Audience segmentation. We create different groups: website visitors, category viewers, ca

D · 02

Remarketing Channels and Formats

Google Display Remarketing · Meta Pixel Remarketing (Facebook & Instagram) · Dynamic E-commerce Remarketing

D · 03

Remarketing Budget and ROI

Remarketing is one of the most cost-effective channels. CPC is typically 2-3x lower than in regular search. Remarketing campaign management starts from 1,200 EUR per month. Average ROI is 300-500%.

D · 04

Start with Remarketing

If your website does not convert 100% of visitors (and no website does), remarketing recovers those 95% of people. Get in touch.

§ 03Technique inventory

Techniques we use every day.

~40 techniquesUpdated Q2 / 2026
  • Google Display Remarketing
  • Meta Pixel Remarketing (Facebook & Instagram)
  • Dynamic E-commerce Remarketing
§ 05Engagement levels

Three ways to start.

Monthly formatNo long-term contracts
Package · 01 / Start

Audit + plan

€1 200/ one-time

Initial audit, priority calendar, KPI definition.

  • 40+ page audit
  • 6-month roadmap
  • KPI tree
Package · 03 / Scale

Enterprise

€5 000/ mo. start

For large projects — dedicated dev, multi-language, weekly calls.

  • Dedicated dev
  • Multi-language (LV/EN/RU)
  • Weekly standup
§ 06Related services

SEO works best in composition.

3 closely relatedservices
§ 07Contact
We reply within 24h · 30 min free call

Let's start with a conversation.

30-minute call — no slideshow, no "ecosystem" jargon. Tell us where you are and where you want to be.

Remarketing | Google & Meta Retargeting — Marketing Hackers